- What kind of personal data do we collect?
- Why do we collect your personal data?
- How do we use your personal data?
- How can you control our use of your personal information?
- How long do we keep your personal data for?
- Anonymous Tracking Software
- Other websites
- Data Storage
- What are your rights
- Changes to this policy
Bedford Wheels is committed to protecting your privacy. This privacy statement explains how we collect and use information on www.bedford-wheels.co.uk as well as how we store & use more specific personal information.
What kind of personal data do we collect?
Personal information is any information that could be used to identify you. The personal information we collect may include your name, title, company or organisation name, work email, work phone, work or home address, information about your job function, information about your company.
Why do we collect your personal data?
The information requested on this Site is required to process your request for more information about our company, services and products. Access to this information will be restricted to employees and administrators of Bedford Wheels who are responsible for the marketing and administration of Bedford Wheels products and/or services. Your consent to the use of personal information to offer you products and services is optional, and if you wish to discontinue such use, contact us at the link given in Section ‘What are your rights’ below.
How do we use your personal data?
The personal information collected on this Site will be used to operate the Site and to provide the service(s) or carry out the transaction(s) you have requested. In support of these uses, Bedford Wheels may use personal information to provide you with more effective customer service and/or to provide you with important information about the product or service that you are using, including any critical updates and notifications. Additionally, we may send you information about other Bedford Wheels products and services.
How can you control our use of your personal information?
Except as otherwise described in this statement, personal information you provide on the Site will not be shared without your permission, outside of Bedford Wheels employees or administrators who are responsible for the marketing and administration of Bedford Wheels services. Find out how to access your data and Opt-In/Out further down in this statement.
You can withdraw any consent you have given for us to store and use your personal data by contacting us using the link given in Section ‘What are your rights’ below.
How long we keep your data?
Personal data held by us whilst you hold a customer account with us will be retained for as long as you remain a customer, after which it will be deleted. Your information that we use for marketing purposes will be kept with us until you notify us that you no longer wish to receive this information.
If reasonably necessary or required to meet legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our terms and conditions, we may also keep hold of some of your information as required, even after you have closed your account, ended your contract or it is no longer needed to provide the services to you.
We welcome your comments regarding this privacy statement. If you believe that Bedford Wheels has not adhered to this privacy statement, please write to us via email at the address provided below, and we will use commercially reasonable efforts to promptly determine and remedy the problem. Contact us at the link given in Section ‘What are your rights’ below.
Anonymous Tracking Software
We use Google Analytics (as is common industry practice) which is a service provided by Google. They gather anonymous data on how people are using this site and then provide us with visitor statistics, details of page views etc. We can review your activity on our website without knowing who you are.
Cookies are small files that are placed on your computer by websites as you surf them. These cookies can store lots of information which can have privacy implications. We like to think all the cookies used on this site are fairly innocuous, but that’s for you to judge. We also make use of temporary “Session Cookies” to determine if you have logged into the password protected areas of our website. These only exist while your web browser is open and are wiped as soon as you close the window.
Third Party Website Widgets
We also embed some page elements from trusted third parties so that we can provide you with features like Interactive Maps, Like Buttons and Videos. Collectively, they make our website more interesting to you as a site visitor. However, most of these come with their own cookies. The third parties we currently utilise are:
- Google (Maps, ReCaptcha & Analytics)
Since we do not control these cookies, we cannot guarantee what they do. But we are confident that they value your privacy just as much as we do. In many cases, the cookies are used to generate identical information to Google Analytics (see Anonymous Tracking Software above) and indeed use Google Analytics, so opting-out of Google Analytics will also opt you out of these cookies too.
While we would love to offer a cookie-free version of our site, we simply do not have the resources to provide and maintain one. Unfortunately, if you are really anti-cookie, there is no option except to not use our site.
You can remove any cookies we have already placed on your machine within your browser settings — pressing Ctrl+Shift+Delete may work in many cases.
Browser Specific Opt Outs
Other websites & offline usage
You may have your personal/contact information removed from our databases by contacting us at the link given in the Section ‘What are your rights’ below and we will remove your contact information within 48 hours.
What are your rights?
If at any point you believe the information we process on you is incorrect you can request to see this information and have it corrected or deleted. If you wish to raise a complaint on how we have handled your personal data, you can contact us to have the matter investigated.
Our Contact Details
If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office
Changes to this Policy
Over time there may be changes in our Cookie usage, so please check back on this statement sporadically to stay up to date and review any amendments.